HTC Vive ups the style (and cost) stakes with a new endorsed design.
HTC Vive and McLaren launch their eSports series in China, Australia is embracing VR esports and Football Nation VR gets a demo.
HTC Vive and its VR partners will be showcasing VR projects at ChinaJoy.
McLaren partners will HTC Vive for eSports league, AR tennis in Snapchat and Ncam planning to expand AR offerings for sports broadcasting.
McLaren launch new esports series with help from industry partners, including HTC Vive and Microsoft.
HTC will be teaming with Formula One team for new VR content, hardware and esports.
The UK and California feature in this week's list.
The conference is set to feature a massive amount of VR/AR focused sessions.